OBM Practitioner Program — From "I Know This" to "I Can Do This"
For clinical BCBAs ready to do OBM

Go from "I know this" to
"I can do this."

We don't just tell you what OBM is — we show you how to run it. The replicable, proven framework that turns your clinical skill into real organizational results — the results that open the doors you're after.

12 weeks · starts Aug 25
12 CEUs
Live coaching

You already have the skills. What you need is the framework to use them.

Sound familiar?

You're drawn to OBM. You're just not sure you're allowed to be good at it yet.

Most BCBAs who dream of getting into OBM don't lack intelligence or drive. They lack a repeatable process — and that gap quietly turns into a story about who they're allowed to become.

"Where do I even start?"

You've read about pinpointing and systems and the PDC, but there's no clear first step, so the whole thing stays a someday idea.

The truth: you need a starting line, not more theory.
"What if I fail outside the clinic?"

The clinical world has structure and supervision. Business feels like open water — and no one taught you how to swim in it.

The truth: the water has a shape. We'll show you it.
"I'm not qualified to consult."

You believe you need a framework, a process, a proven method before you can charge or lead. So you wait. And keep waiting.

The truth: this program IS that framework.

You don't need permission to do OBM. You need a process you can trust — and the results that prove you belong.

★ Your facilitator
$4M+in positive outcomes influenced for companies this year alone, using the science of behavior analysis
Mellanie PageBCBA · MBA · founder, The ABA Collective
I was told I couldn't do this

I spent years hearing every reason a BCBA "can't work in OBM." Then I did it anyway.

Cue the lectures on ethics, mentorship, and degrees. In 2017 I rose above the noise and dove into research, books, and — most importantly — practice. I learned I could become an OBM practitioner by, well, practicing: choosing projects that were low-risk, ethical, and high-impact.

Today that practice has influenced millions in positive outcomes for real organizations. I want to teach you the exact skills that got me here. If you love solving problems, you've built strategies that worked, and you feel drawn to OBM — let's get you into the career you actually want.

The 8-part framework

A clear path from opportunity to proven result.

Eight modules that build on each other — the same replicable process you'll use on every organizational project for the rest of your career.

01

Introduction to OBM

Discover just how ready you already are to pivot your professional career.

02

Identify the Opportunity

Choose the right problem. Evaluate performance and processes for high-impact wins.

03

Pinpoint Behaviors

Find the critical behaviors that move the problem — and who needs to do them.

04

Diagnose & Analyze

Do those behaviors have the antecedents, consequences, and systems to support change?

05

Build the Project Plan

Create your own plan — with ideas for free projects you can run in your org today.

06

Measure Outcomes

Measure pinpointed behaviors and achieve results you can actually show.

07

Change Management

The soft skills to motivate change and keep clients from almost succeeding.

08

Capstone Project

Complete a real project plan with live coaching and personalized feedback along the way.

Start the framework

Your Fall 2026 live schedule

Six live sessions, every other Tuesday.

9:00 AM MST / 11:00 AM ET. Each session pairs a content review with live Q&A and discussion — so you're never applying the framework alone.

01Aug 25

Kickoff & systems thinking

  • Orientation & introductions
  • Intro to OBM & systems thinking
  • Brainstorm business opportunities
02Sept 8

The business opportunity

  • Identifying the business opportunity
  • Organizational context · SWOT / TOWS
  • Define key business results & objectives
03Sept 22

Discovery & early pinpointing

  • Discovery process & validating objectives
  • Plan interviews & observations
  • Early pinpointing of behaviors
04Oct 6

Pinpointing & diagnostics

  • Pinpointing & behavior impact analysis
  • Diagnose the drivers of performance
  • Tools: PICNIC · PDC-HS · 5 Whys
05Oct 20

Intervention & measurement

  • Intervention & measurement design
  • Process mapping · antecedents · consequences
  • Build your feedback & KPI plan
06Nov 3

Change management & capstone prep

  • Change management & stakeholder engagement
  • Capstone coaching & consulting strategies
  • Prep for your presentation

Project presentations · week of Nov 10

You'll grab a 20-minute individual slot to present your project plan and receive personalized feedback. Slots run across multiple days and times so everyone fits.

Each session: ~60–75 min content review + ~45 min Q&A
★ This cohort only

Every seat comes with The OBM Project — free for all 12 weeks.

You won't just learn the framework — you'll run it in the exact software built for it. Pinpoint, diagnose, design, and prove your capstone project inside The OBM Project, the workspace made for practitioners. It's normally $49/mo. For this cohort, it's included, on us, for the entire program.

Included with your seat
$147value
3 months of The OBM Project
  • Run your capstone in the real tool
  • 5 C's diagnostic & intervention builder
  • Client-ready results dashboards
What changes

Stop admiring OBM from the outside.

Where you are now

Knowing, not doing

  • "Liking" OBM but never actually running a project
  • Flying by the seat of your pants in leadership moments
  • Waiting to feel "qualified enough" to consult
  • No results to point to when a door finally opens
Where this takes you

A practitioner with proof

  • A replicable framework for any organization, any role
  • A completed project that becomes your catalyst
  • The confidence to lead, consult, or change your org from within
  • Results that open doors to what's next in OBM

By the end, you walk away with two things.

A step-by-step project-development framework that moves you from "I know this" to "I can do this" — and a successful project that becomes the catalyst for your next step in OBM.

"But the project feels overwhelming…"

Take a breath. This is built to be manageable.

Start small on purpose

A small team, a single unit, or a whole org — your call. Smaller projects help you learn the framework and often create the biggest results.

You don't need a title

Not an owner, director, or senior leader? Doesn't matter. You can design a meaningful project from exactly where you sit today.

Guided the whole way

It's an OBM project, much like a treatment plan — and you'll get personalized feedback and coaching at every step. The goal is learning, not perfection.

From BCBAs who did it

Here's what our students say.

Practical + usable
★★★★★

It breaks OBM into digestible, practical components. The project-based format let me apply concepts immediately, and the ongoing feedback deepened my understanding. Directly applicable to my day-to-day — usable strategies I could implement right away. Highly recommend it to any BCBA looking to expand their scope!

— OBM Practitioner graduate
Take this course!
★★★★★

If you have any involvement at all in your company's leadership or admin team, take this course!!! I felt like I'd been flying by the seat of my pants — and now I don't.

— OBM Practitioner graduate
Should be mandatory
★★★★★

Do it! Mellanie is great, and the concepts generalize so easily to different roles and projects. Honestly, courses like this should be mandatory — so many of us become leaders, supervisors, directors, or owners.

— OBM Practitioner graduate
The details

Questions, answered.

How long is the program? +
12 weeks, with 6 bi-weekly live group coaching sessions across the cohort.
What format is the instruction? +
A hybrid of on-demand recorded modules (1–2 hours each week) and live group coaching sessions.
Will I lose access after 12 weeks? +
No. Every cohort keeps access and receives updated content and added resources over time.
Will I earn CEUs? +
Yes — the program provides 12 CEUs.
How do I know if I'm a good fit? +
It's tailored for clinical BCBAs new to OBM. No prerequisite knowledge required beyond what you already have. You'll leave able to design your own OBM projects — for your organization or as a consultant.
I work full time. Can I fit this in? +
It takes about 2 hours a week. Enroll when you can commit that much time so you can fully engage with the material.
What if I can't make the live sessions? +
Live sessions are recommended for the most interactive experience, but everything is available on-demand, so you can watch on your schedule.

If you do nothing, there will be no results.

"If you do nothing, there will be no results."— Mahatma Gandhi

Fall 2026 cohort · starts August 25 · spots limited · questions? [email protected]